Social Marketing

Whenever you start a website marketing campaign one of the most important parts of the web to utilize when trying to make money online is social sites. These websites are also known as Web 2.0 and the definition is an interactive website where the user has the possibility to interact with the webmaster, blogger, or whoever created the content. I feel the biggest part of the Web 2.0 is the blogosphere and any internet marketer that would like to reach Google page one for a competitive keywords should be utilizing the overwhelming effect which these websites hold within Google’s index. Other parts of the Web 2.0 include social networking such as twitter and face book, also social bookmarking such as squidoo.com and hubpages.com. All of these types of sites can be utilized when trying to market a webpage online and even though quite a few will not give a do follow backlink they all help increase exposure therefore increasing your personal brand.

First and foremost lets discuss the blogosphere and how an internet marketing can utilize it to gain first page rankings. A blog is a website which is usually hosted on a free server and the software on the server takes care of the majority of html and other coding a web presence needs to exsist. Blogging came in with a force and pretty much took away any need to learn HTML as well as other codes used to program websites. An internet marketer can take advantage of blogs three ways. First they can get to know the blogger then be asked to guest post on the blog meaning the blogger allows the person to post their article to the blog in exchange for a link or two. The second way which a marketer can take advantage of the blogosphere is by commenting on do follow blogs or blogs with the no follow attribute within the comments section of the CSS removed. The final way a marketer can take advantage of the blogosphere is by starting up their own blog and linking back to a main presence usually on the bottom of every post making sure to rotate the anchor text.

The next type of social site we will discuss is social networking which usually have no follow on all of their links. I have found the marketer’s best networking site is Twitter since it is extremely easy to use. Face book and Myspace also come to mind when I think of social networking. If you decide to use this platform of media in your marketing campaign you should not be out for the sale or backlink, but rather networking. I have found it extremely useful to use these sites to find other webmasters to do cross promotional campaigns with. Sites such as twitter also offer excellent platforms which you can conduct customer service.

The last form of social marketing I would like to talk about is social bookmarking. These sites are not only great for networking, but also some are great for gaining high authority backlinks. For these sites it is important to seem extremely exciting and do your best to gain the interest of the bookmarking community. If the community finds you interesting not only will you see the first page of the bookmarking site you will also see plenty of referral traffic.

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Traffic Generator Options That Will Build Traffic To Your Site

With the arrival of the Internet, purchasing online has become so undemanding that it can be done right in the comfort of your home. A spin-off of online selling is online advertising was created. This is proving to be a very cost efficient way to reach a large number of targeted buyers within a shorter period of time.

There are many types of targeted buyers options available on the Internet today. Creating a website and then placing links on different websites is one of the ways to create traffic generation to your site. Pages can be submitted to the search engines after applying search engine optimization strategies. One example of SEO would be as stated earlier leaving a link to your site on another website to create a backlink to your site. Websites charge different fees depending on the type of ad service that is used. Some may charge for naturally placing an ad or link on their website; others will charge only if a visitor clicks on the link or website, and some charge only if the visitors visit a link and has bought something or participated in some type of service. There are different choices available for the types of ads being placed. There are pop-up ads, banner ads, wallpaper ads, video ads, etc. Businesses that have a low advertising budget can use e-mail marketing to target buyers who are searching for a specific product or service online.

Another commonly overlooked traffic generation option is the use of radio stations. They offer a good price to advertise on during the non-peak hours. The same applies to television; even they charge a minimal amount for advertising slots during the non-prime hours, especially after midnight.
The age-old tradition of advertising in yellow pages directories that was thought to be dead is still a successful today. All businesses from small to large register themselves in the yellow pages and have benefited from it. Even the yellow pages have updated their service with their new super guarantee program. When you decide on a business in the yellow pages with the super guarantee shield you can rely on that businesses service or they will make it right.

Newspaper ads have always been a wonderful source of traffic generation. Study your targeted buyers by age group, sex, and location. Choose the local newspaper and section where the ad should be placed depending on your targeted buyers. The classifieds section of your local newspaper runs special offers almost all the time, find out in detail about the pricing plan for the size of the ad, number of words, and days you want your ad to run.
Business cards have always been a good a stand by. There are many businesses such as super markets, restaurants, hair salons, gyms, etc. And other establishments that will let you post your business cards on their bulletin boards or leave out at their checkout isle for customers to see. Try to include all your vital information about your business like the name of the company, where it is located, services provided, working hours, and contact information phone number, cell number and person to be contacted.

The word of mouth has always been a good and consistant method of advertising. Try building on your relationships in your offline network and join organizations which deal with advertising like trade associations and your local chamber of commerce. Actively participating in events of these organizations will help reach a greater number of people.

Using these methods listed above will definitely increase targeted traffic to your business without putting an excessive drain on your advertising budget. The desired result of any business owner at the end of the day is to show a profit.

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How Do You Squidoo?

This is the second of a series of Free Marketing Methods articles. The previous was on Keyword Research.

This time, we are going to look more closely at what is needed to make a good Squidoo lens. Obviously, like with any URL, you want the URL of your lens to contain your keyword. If your main focus keyword is “how to train a dog”, you want your Squidoo lens to end: /how-to-train-a-dog. This should be the main lens title and primary keyword for the lens. You also want this in the title and content of every module.

Lens Content

A good lens should have at least four different modules. A good approach to lens-making is to create an outline of the information you wish to provide. For every section of your outline, you can make a new text module. Consider you are making a lens to promote a dieting product (but don’t actually do this. Squidoo frowns upon these types of lenses). Your outline may look like:

I. Flatten Your Stomach Without Surgery (lens title and introduction)

II. Why You Want to Flatten Your Stomach (text module explaining health concerns behind obesity)

III. Ways To Flatten Your Stomach (text module detailing treatment options)

IV. In Conclusion – Flatten Your Stomach (text module wrapping up and pitching your product as the best solution)

V. Learn More About How To Flatten Your Stomach (big link module to your product)

VI. More Resources About Flattening Your Stomach (featured lenses module, linking to your other lenses)

VII. Updates on Flattening Your Stomach (RSS module with your blog’s feed)

VIII. (Guestbook module)

Another optional thing you may want to add in is a flash video module that talks about the product you wish to promote if applicable. Also, don’t forget the power of quotes. If there is a really strong quote that you want to emphasize, throw it in a BlackBox or Talk Bubble module.

One thing you want to keep in mind is that you do not want content to be written in the form of a sales pitch. You want to just provide information to the reader. Give them facts and valuable information. If your lens has no value, it will be marked as a junk lens. You don’t need to try to sell people with your lens. Instead, just work your link into every text module. Whether it be a separate line at the end of the module that tells them to click for more information or linking text within the content to the site, you want your link shown as much as possible. You also will obviously be using the big link module to throw in another link.

Another thing to make sure to do is using pictures. People like to see pictures, because they catch attention. Make sure to have pictures relevant to the lens. Funny and eye-catching work, but anything that gives you a breath of fresh air from the text is good. For an example of how a finished lens might like, check here.

Once again, do not forget your keywords. Try to make them appear once every 100 or so words. You will also want to use your tags to throw in more keywords. In addition to this, tags should include any tags used by popular lenses on the same subject. Just do a search and find out what other people are using. This will link your lens to that category and increase potential traffic.

Create multiple lenses on every subject. Remember in step one that I had you gather a list of keywords? Obviously your first lens will be centered on your primary keyword, but you should make another lens for every other one of your top 4 or 5 keywords. You will need to alter each one a bit so it’s not a carbon copy of the other. Perhaps change the mood of your writing or angle of approach. This is also a good way to experiment with techniques. You can link all of these lenses together with featured lens modules.

Written by Lawrence L. Mack, an article writer with the intent to provide information on how to make money online

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Is Blogging For Profit The Way To Go?

This is an interesting question that many people will ask at internet marketing seminars for the simple reason that people are really interested in this idea. There are various different blogs that are popping up all over the internet nowadays that it really has gotten to a point where people that are interested in starting something from scratch and hopefully building that something up into something worthwhile have really gotten behind the idea of a blog.

A blog is simply a specialized content management system that you can use to make it easier for people to follow your thoughts as they appear in your head and are put down on paper. It is an excellent way to communicate ideas with others. What blogging has shown us however is that there are a lot of different people that are interested in the idea of being able to not only write on a particular topic, but also engage discussion with other blog owners on the exact same topic. That give and take that you see in the blogosphere on various different topics is quite overwhelming and it is this idea that makes it such a profitable experience.

If you are able to build up a loyal readership to your website, what you are going to eventually see is that the blogging for profit is going to be extremely profitable, because monetizing blogs is very easy to do. It does not take much extra time and may provide you with a very nice return. If you combine a text link campaign, a square link picture campaign, a pay-per-click campaign and a number of affiliate campaigns, you could easily be looking at an income of about $5,000 per every 100,000 page views that you are able to get. That’s an effective CPM of $50, so it is definitely something worth looking into.

Here’s another way of looking at it; blogs are the new content sites. When Google initially came out, the best way of doing things was to create content websites in order to make a lot of money from Google AdSense. As time moved on however and the interest in CPC waned, blogs became the natural way of doing things because of how easy they were to monetize from multiple sources of revenue. Blogs are going to be the way of doing business for a long time to come now and if you want to make money writing about something that you love to talk about, then blogging is definitely the best way to do it.

You start by getting a blog set up; either through a free service or by purchasing a domain and subscribing to a hosting service. Then, you can move on to promoting your blog and doing a whole lot more in addition to that and eventually you should see your page views starting to climb up out of the cellar. From that point on, it’s smooth sailing. Blogging is not the easiest way to make money, but if you are willing to put in the effort it is arguably the most reliable.

Written by Ricco Richardson
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Read About Frank’s Day-by-day Review Of The 7 Day Profit System

The world of internet marketing can be a scary place. Many people start out all wide-eyed and bushy-tailed, excited about the prospect of making millions, and then are quickly overwhelmed by a ocean of offers to “get rich quick” and “make money online instantly”.

Well, one of the latest of these quick-money IM products is called 7 Day Profits. The creator of this program is David Bullock, who has been around the IM block and has had good success and public feedback from his previous products. The idea behind the 7 Day Profit System is simple: follow David’s formula and make money, possibly thousands of dollars, within 7 days.

Wow.

Sounds like a pretty unrealistic plan. But the crazy thing is David’s sales page claims, even swears, that his own brother, a mechanic no-less, was a guinea pig for this program. Apparently his brother followed it step-by-step and in 7 days made a whopping $3348.66! Well, after reading all of this I had to know for sure if it was true.

You may be curious about what exactly this program consists of? Let’s take a look…
* Online Profits in 7 Days PDF Guide
* Day 1 Video – Choosing the right market is everything; Keyword survival tactics; what exactly to sell
* Day 2 Video – Squidoo success demystified; Google love is coming your way
* Day 3 Video – The only article directory to use; this is the secret key to Google super love
* Day 4 Video – Check your work…this is simple.. right?
* Day 5 Video – Google loves fresh meat
* Day 6 Video – Squidoo’s little brother…Use it or lose your steam
* Day 7 Video – You should see income by now…Food for thought…Rinse and repeat…

It also comes with these bonuses:
* Guru Commission Stealer – David has used this exact technique to bank commissions on some of the biggest launches in the industry…without bothering his list even once…
* My Original SquidooBlueprint – Get a copy of David’s original blueprint on Squidoo. It’s no longer available… but the content is still quite relevant
* Lifetime Updates – When you grab The 7 Day Profit System your investment doesn’t end after the download. You’ll get every update and upgrade that keep up with the latest techniques.

For the record – I’m not an IM Guru! I’m just a regular guy who has tried many of these programs and never made enough to pay a single utility bill.

I feel comfortable trying David’s system though, because it only costs $27. Plus, he offers an 8-week money-back guarantee. So there really is no risk, right? Well, except for the time I may end up wasting

So this is your opportunity to follow me on my journey through the 7 Day Profits course, read my experiences day-by-day, and see if I end up being even half as wealthy as David’s brother apparently was. I’ve created a blog and will be updating it every day with my progress and experiences.

Hopefully you’ll find it informative, maybe even entertaining, and at the end of this 7 day process you should know for sure whether the 7 Day Profit System is right for you.

I sure know I will!

Learn more about 7 day profits and making money easy.

Access practical experiences in the sphere of free traffic – this is your own knowledge pack.